Does Writing Quality Matter?

When it comes to private label rights content, does the quality of the writing really matter? Some people will argue that it isn’t all that important. They maintain that the mandatory editing and rewriting processes render the ability of the original author to write an engaging piece relatively meaningless. The work is going to be re-written no matter how good or bad it was in the first place.

However, that perspective overlooks a few important consideration.

First, not all PLR projects require substantial rewriting. In some cases (think ebooks for sale and autoresponders) the primary justification for rewriting—uniqueness in the eyes of search engines—is a non-factor. In these situations, you’d definitely prefer well-written material.

Second, the process of editing is much easier when the source material is cogent, well-organized and communicative. It’s tough to rewrite rambling, nonsensical material. A good article, on the other hand, can be rewritten quite quickly.

Does every shred of PLR content need to be worthy of a Nobel Prize for Literature? No, not at all. However, discounting the value of good writing in the PLR field is unwise. It does matter and, in some cases, it can matter a great deal.

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